Mediterranean cuisine is centred on eating plant based foods. Luscious fruits and vegetables, whole grains, legumes, nuts and pulses are at the heart of the diet. Healthy fats, especially extra virgin olive oil dominate their cooking, leaving little room for butter, margarine or trans fats. Abundant use of fresh herbs and spices enhance flavour, limiting the need for salt and eliminating MSG & chemical additives. A huge variety of fresh seafood, organic poultry & small amounts of red meats support this diet.
The Mediterranean diet is full of foods containing high concentrations of compounds called polyphenols. Polyphenols are micronutrients that have antioxidant and, in some cases, anti-inflammatory properties. These properties help them absorb oxygen free radicals, which can cause degenerative diseases that are major killers in Western society, including cancer and cardiovascular disease. In addition to protecting you from diseases, polyphenols also help protect your skin from ultraviolet radiation, reduce brain degeneration and reduce the signs of aging.
So where are these polyphenols found? To name a few sources
Each of these foods form part of the Mediterranean diet and those living in these regions eat them every day. This explains why many following the Mediterranean diet live for a hundred years or more and the incidence of diseases in this region is significantly reduced. The higher concentration of polyphenols in their foods keeps them healthier for longer.
However, following this type of diet does not necessarily mean you gain all the benefits. Not all food gives you the benefits of the Mediterranean diet. What is missing?
It seems that if your food is not grown in Mediterranean soils it doesn’t contain all the benefits. When you ask visitors to these lands the highlights of their visit, top of their list is the food - "...delicious, full of flavour, unforgettable, couldn’t resist having seconds, wish I could eat it everyday..."
Why is this? The soils of the Mediterranean are young, full of minerals being replenished from the active volcanoes. This was and still is a highly volcanic region. The island of Sicily in Italy is ringed by volcanoes, the stuff of legends that still rumble and smoke today.
Magnificent Mt Etna, with a height of 3300m, is the largest, most active volcano in the whole of Europe and it is constantly venting. Each day the volcano smoulders and spews out volcanic ash which fertilises living things all over the Mediterranean. Ash from an erupting Mt Etna has been found far away in the distant lands of north Africa, more than 1500km away.
It smoulders, churning out a cocktail of fresh minerals from deep within the Earth, this enriches the already fertile hills and valleys of the region. History shows civilisations all around the world thrive in areas of volcanic activity, cultivating the rich soils on the slopes of volcanoes, enjoying plentiful harvests and seeing their animals grow strong and healthy. Discover this by exploring the history of civilisations in such diverse places as Sicily, Machu Picchu in Peru, parts of North America, Indonesia and Japan.
This is the new paradigm, a new way of thinking of the Mediterranean diet. Experts in nutrition agree, produce grown in rich volcanic soils, that do not need artificial fertilizers are more nutritious and delicious.
For a healthier and more enjoyable diet, choose Mediterranean foods and beverages and ensure they’re grown in volcanic soils.
My birth place island is the most splendorous place in the world, with uncontested wonder in archealogical monuments, magnificent views and a culture found nowhere else on Earth.
Sicily is rich with natural beauty. The volcanic forces that shaped the island have also enriched the landscape. The soils are young and fertile, replenished regularly by active volcanoes, including Mt. Etna, the most active volcano in all of Europe.
The unity of this unique, mineral-rich environment and the skilled, caring hands that put it to work produce a special result.
I am deeply passionate about Sicilian food and wine and believe that the diet and lifestyle of my homeland is the key to a long, healthy and prosperous life.
Let me share my connection to Sicily with you.
Founder, Volcanic Produce